It can still take a while for Sydneysiders to grasp what's happening in AFL circles, with rugby league such a dominant presence in the city.
The media's approach to the Swans and Australian rules in general is often a decent barometer of how much notice the Harbour City is taking of the sport.
Just last week the Swans' own camera was the only one shooting Longmire's weekly press conference, along with just three dedicated journalists.
On Monday, there were no less than six cameras from all the major television networks as the city comes around to the fact the Swans are sitting top of the AFL ladder and have moved to third in most premiership betting markets.
The club knows all it can do is keep winning, hoping that can lead to a boost in members and attendances, starting this week against St Kilda at the SCG.
"We've been pretty consistent over the last six weeks and I think that's a pretty good sign," Longmire said of their current six-match winning streak, which has taken them to 12-3 for the season.
"We've been able to play pretty good footy over that period of time and the players have been getting results for their hard work.
"Hopefully the supporters can see that and get along to the game this weekend.
"It's a massive round of football and St Kilda against the Swans here at the SCG is something we're really looking forward to."
The Swans are typically keen to clamp down on any internal expectations and simply follow the processes that have led to a significant run of success over much of the past decade.
It's a reasonable approach right now considering West Coast slumped from second to fifth on the ladder following Sunday's loss to the Swans and the Eagles head to Adelaide to face the Crows this week.
"It's a knife edge," Longmire said. "It's really competitive right down to 10th spot now.
"It's going to be a really tough, interesting end to the season.
"But what has stood us in good stead so far is concentrating on what's immediately in front of us and that's what we'll continue to do for the rest of the year."
Longmire's side is very keen for another crack at the Saints, who beat the Swans at their own game in a 28-point win at Etihad Stadium in round nine.
The Swans could also be boosted by the return of tough midfielder Luke Parker, who has fully recovered from a badly broken collarbone.
"He'd have to be close," Longmire said.
"The reserves didn't play [last weekend], but they had a really tough training session and we're keen to get Luke back in the team.
"He's a really good player for us when he's at his best."
James Dampney covers Sydney AFL news for AFL.com.au. Follow him on Twitter: @AFL_JD
